Comments on: Thematic Taxonomy Of Social Media Tools http://blog.bradrourke.com/2009/07/09/thematic-taxonomy-of-social-media-tools/ Thoughts for leaders where new media meets public life. Sun, 07 Mar 2010 05:08:42 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: Suggested Taxonomy of Social Media | Solution Journalism http://blog.bradrourke.com/2009/07/09/thematic-taxonomy-of-social-media-tools/comment-page-1/#comment-836 Suggested Taxonomy of Social Media | Solution Journalism Wed, 26 Aug 2009 07:35:40 +0000 http://blog.bradrourke.com/?p=1208#comment-836 [...] is what I have so far.  For other social media taxonomies, see Betsey Stone, Brad Rourke and Connected [...] [...] is what I have so far.  For other social media taxonomies, see Betsey Stone, Brad Rourke and Connected [...]

]]> By: Chris Berendes http://blog.bradrourke.com/2009/07/09/thematic-taxonomy-of-social-media-tools/comment-page-1/#comment-564 Chris Berendes Mon, 13 Jul 2009 21:58:20 +0000 http://blog.bradrourke.com/?p=1208#comment-564 The ongoing discussion about possible socioeconomic and class differences between Facebook and MySpace bring up three other ways to characterize each tool, plus a bonus third: (1) who uses it? (2) what sorts of relationships and interactions does the tool support? (3) how well is the participant group defined? (4) what's the time constant? WHO: the myspace/facebook audience debate is the classic here http://www.zephoria.org/thoughts/archives/2009/06/30/pdf_talk_the_no.html RELATIONSHIPS: Forums, some blogs, some Flickr groups seem to support pretty tight communities, who interact around very particular interests, such as photos of sequential numbers (http://www.flickr.com/groups/sequential/) or open government (http://groups.google.com/group/open-government), with a pretty flat participation structure. Twitter doesn't, to my mind, foster conversational interaction as well; rather, followership (e.g. of Aston Kutcher) or very brief, one or two "move" interactions. GROUP DEFINITION: In a forum or Google Group, you know or can easily find out who is participating and watching, and there is often a sense of community ("ah, there's Joe Blow again" or "why has Jane been so quiet recently?"). That seems less likely in Twitter, say, or Delicious. TIME CONSTANT: Twitter is all about now, and even the search truncates after something like 30 days. So, "what's new today?" is a reasonable question, "what's new this year?" really isn't. Delicious presents data in lots of ways. In some tools, you have to dig to get to recent changes, e.g. Wikipedia, where "what's new today?" would be more work to determine, and mostly isn't the point. The ongoing discussion about possible socioeconomic and class differences between Facebook and MySpace bring up three other ways to characterize each tool, plus a bonus third:
(1) who uses it?
(2) what sorts of relationships and interactions does the tool support?
(3) how well is the participant group defined?
(4) what’s the time constant?

WHO: the myspace/facebook audience debate is the classic here
http://www.zephoria.org/thoughts/archives/2009/06/30/pdf_talk_the_no.html

RELATIONSHIPS: Forums, some blogs, some Flickr groups seem to support pretty tight communities, who interact around very particular interests, such as photos of sequential numbers (http://www.flickr.com/groups/sequential/) or open government (http://groups.google.com/group/open-government), with a pretty flat participation structure. Twitter doesn’t, to my mind, foster conversational interaction as well; rather, followership (e.g. of Aston Kutcher) or very brief, one or two “move” interactions.

GROUP DEFINITION: In a forum or Google Group, you know or can easily find out who is participating and watching, and there is often a sense of community (”ah, there’s Joe Blow again” or “why has Jane been so quiet recently?”). That seems less likely in Twitter, say, or Delicious.

TIME CONSTANT: Twitter is all about now, and even the search truncates after something like 30 days. So, “what’s new today?” is a reasonable question, “what’s new this year?” really isn’t. Delicious presents data in lots of ways. In some tools, you have to dig to get to recent changes, e.g. Wikipedia, where “what’s new today?” would be more work to determine, and mostly isn’t the point.

]]> By: Guy LeCharles Gonzalez http://blog.bradrourke.com/2009/07/09/thematic-taxonomy-of-social-media-tools/comment-page-1/#comment-526 Guy LeCharles Gonzalez Thu, 09 Jul 2009 14:30:23 +0000 http://blog.bradrourke.com/?p=1208#comment-526 I think Platform is your Hub and Content, Sharing and Categorizing are the spokes, offering a variety of ways to construct a social media strategy. ie: Musicians use MySpace as their hub with Twitter, YouTube, Flickr and a blog as spokes. Writers use a blog as their hub, with Twitter, YouTube and Smashwords as spokes. Boone Oakley is an ad agency that uses YouTube as its hub: http://www.booneoakley.com/ I think Platform is your Hub and Content, Sharing and Categorizing are the spokes, offering a variety of ways to construct a social media strategy.

ie: Musicians use MySpace as their hub with Twitter, YouTube, Flickr and a blog as spokes. Writers use a blog as their hub, with Twitter, YouTube and Smashwords as spokes. Boone Oakley is an ad agency that uses YouTube as its hub: http://www.booneoakley.com/

]]>